Detroit Region Aerotropolis

Website Design & Development

The Client

The Detroit Region Aerotropolis is an economic development organization dedicated to the economic growth of the seven communities surrounding the Detroit Metropolitan Airport and Willow Run Airport.

The Challenge

Attracting new businesses, helping existing businesses expand, and educating site selectors on the available land and infrastructure available in the area are the mission of the Detroit Region Aerotropolis. Choosing the demographic and industry information that is vital to decision makers without overwhelming the visitor was an important part of the process.

The Outcome

A new website with a custom design and WordPress content management system improves perceptions of the organization, provides important information to decision makers, and includes custom pages translated into several international languages. By updating their online look and feel, improving search engine optimization (SEO), and designing for the desired audience the Detroit Region Aerotropolis improved their brand and positioned themselves for increased awareness and interest in the region.

Share This